GuidesMARKET

Resale Industry Trends to Watch

A clear-eyed look at resale industry trends in the resale economy.

The most important resale trends are structural rather than seasonal: brands moving into resale, the rise of resale-as-a-service infrastructure, and the steady normalization of buying used at every price point.

The shift worth watching most is brands reclaiming the transaction. As they add trade-in and branded resale, the power balance with independent marketplaces begins to move.

For operators and investors, the trends point one way: resale is maturing from a collection of apps into an infrastructure layer of the broader retail economy.